Scenario A:
While walking down the street, you find a $20 bill.
Scenario B:
While walking down the street, you find a $10 bill. The next day, on a different street, you find another $10 bill.
The total amount of money found is the same in each scenario—yet the vast majority of people report that Scenario B would make them happier. More generally, extensive research (beginning with the work of the late Stanford University professor Amos Tversky and the Princeton University professor and Nobel laureate Daniel Kahneman in the 1970s) demonstrates that while most of us prefer to get bad news all at once, we prefer to get good news in installments.
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