Bob Bruner, dean of Darden, visited the Boeing factory and reflects on what makes operations successful:
The ingenuity one observes in a visit to a plant like Boeing’s is a reminder that process excellence is a vital driver of high performance. This is a message that we emphasize in our courses at Darden. It is not sufficient to deliver a quality product; it takes quality processes to generate a sustainable competitive advantage.
Source: Bob Bruner, Dean of the Darden school
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